As long as, the company was in the beginning stage the main task was to increase brand awareness and engagement.
We've come up with an idea of Christmas contest. We've shared this information over all social media accounts and through email subscription.
Results: engagement has increased by 30% (over all social media accounts (Facebook, Twitter, YouTube), about 100 people took part in the contest.
See full email here: http://bit.ly/BlockPaychristmascontent